To ensure our clients stand out in their market place by providing uniforms of distinction to improve their image.
To be an internationally recognised uniform supplier to leading companies by offering the highest standards of service, fastest delivery and the best quality products at competitive prices.
Our culture defines who we are. It sets forth our aims and principles of a united group. Our success is based on the shared values and commitment of the men and women building our company for the future, on developing new ideas, on discovering creative and innovative ways to do things, on improving the value of our services to our customers, on building strong relationships with our customers, and on seeking excellence in everything we do.
HONESTY AND INTEGRITY
Integrity is our guiding principle. We stand behind what we say we will do for our customers, our suppliers and our people. We meet the world head-on as upright, honest and sincere business people. We always do the right thing even if it means that we do not maximize the financial reward.
We take care of our families first. This does not mean that there will not be inconveniences but we balance our priorities between family and work.
Creativity and independent thinking are the entrepreneurial way. Embracing change and opportunity is what brought us to where we are today. We take personal responsibility for searching out a better way, for achieving higher quality. Solutions start with us. Receptivity to new ideas means totally eradicating philosophies such as: "That's not the way we do it around here." And "That's the way we've always done it."
We continually ask our customers what they want and how we are doing. We know our customers intimately; so well that we can anticipate their needs, their likes and dislikes. We build a strong relationship with our customers and guarantee their satisfaction which keeps our company profitable. We constantly strive to search out ways to exceed our customers' expectations. If we don't meet their needs, someone else will.
POSITIVE ATTITUDE AND EXCELLENCE
Our Company is a place for "Can-Do" men and women. A positive attitude empowers us. A negative attitude drains precious energy and destroys self-confidence. There is no room for negativity in our company. A positive attitude is the foundation for excellence. Excellence is an individual attitude, which defines how successful we will be. We chose to adopt a positive attitude and lifestyle.
What we do affects who we are. Each of us brings special talents and areas of expertise to the company. The company's values grow out of each individual's values. The company's results are merely the accumulation of our singular results. We make a difference and take time to feel good about what we do.
KNOWLEDGE AND SKILLS
It doesn't take long for skills and knowledge to become outdated in a fast-changing world. We must constantly retool ourselves, become perpetual students. Delve deeper, Keep learning and share our knowledge. Our company trains our people to have successful careers.
Get involved. Being a good corporate citizen means we don't just stand on the side-lines and observe. Being a valued member of a community means giving something back to it.
CARE ABOUT OTHERS
Strong teams are built on personal relationships and genuine caring for each other. We ask co-workers how they are doing and listen to what they say. Clear communication and a sense of teamwork are critical in a competitive environment. Our commitment to our culture and to our people is our key to success.